June 22, 2015

It doesn’t get much better than this. Merging the flair and brilliance of my favourite Australian brand Dion Lee, with high-street powerhouse Target.

You all know by now that I am a big supporter of designer collabs (and I bet I’m not the only one). Internationally H&M have led the way, with Target owning this space in Australia (I am still swooning over that Missoni x Target collection). This collaboration is super special as it involves one of my favourite Australian brands, Dion Lee.

The merging of Target and Dion Lee means that more of us will have access to the incredible Dion Lee brand than ever before.

I was lucky to get my little hands on a few of the pieces just before they are released to shoot these looks. Now I must admit, being pregnant I didn’t feel as comfortable as usual, but that’s what’s so incredible about these pieces, that superb Dion Lee quality and tailoring is there. Yes, the price point is lower, but the fabrication is still first class and feels so comfortable to wear.

This collection is made for us busy girls on the go as it mixes elements of cool tailoring with easy-to-wear active wear to create modern pieces that we can incorporate into our current wardrobe.

I love that Dion has stuck to my favourite colour palette of black and white with a focus on interesting textures, the laser cut and signature tailoring is the hero. The leather trimmed neoprene look bag is up there with my favourite piece of the collection, and at $69 I actually can’t believe how luxe it looks.

This collection is dropping into Target stores from the 2nd of July, now ladies you better be quick as you don’t want to miss out on these limited edition pieces.

Photography: Dan from Stylesnooperdan

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